Developing new products, services or even processes is expensive. Especially when they develop into flops. With the Lead User Method, you can integrate particularly advanced users into the creation process. In the end, you will receive a detailed concept for your product or process re-development. In this blog entry, you will learn how the Lead User Methodology is, what tasks an innovation partner is doing, and what traps you have to consider.
As an expert for New Business Development, Jannik is your reliable companion for new commercial ventures. When it comes to the restructuring of innovation processes or the application of innovation methods, the learned project manager guides you to your objective step by step, while making sure there is fun along the way with his inspiring storytelling in the workshops he moderates.