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With the Open Innovation methods we apply, we integrate our extensive, cross-sector innovators network to develop innovations with our customers.

International Innovators network.

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We believe in a better world through progress & innovation. LEAD knows the way to create innovation for every organization.

Innovation and progress.

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As the first and leading innovation partner in Europe, we support our customers in creating breakthrough innovations using the LEAD User Method.

Leading provider of the LEAD User Method.

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We support companies with our holistic approach to efficiently plan, structure, invent and market innovations and thereby achieve growth.

Holistic innovation management.

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Innovation management from one hand.

With our toolbox of innovation methods, we help each company individually to structure, plan, develop and market innovations.


We help you to establish innovation management in your company, to shape the appropriate innovation process and to strengthen innovation culture.


With a wide range of open innovation methods, we develop tomorrow's product, process, service, market and business model innovations with you.


Setting innovation goals, defining innovation, learning from the past through an innovation tree and planning the future through roadmapping and trend scouting are some of our strengths.


You have an invention and want to market it successfully now? With modern marketing methods and a large network we support you in your project.


Develop breakthrough innovations.

Gardena was looking for a new innovative tool for gardening. With the LEAD User method we supported Gardena and developed a very well-known product. The following content was published with the acceptance of Gardena.

Please understand that we can't talk about concrete topics.

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LEAD Innovation

Our Case Studies

Here you can find an excerpt of our case studies.

Strategic innovation management

How an international textile manufacturer planned innovations with the help of an innovation family tree and trends.

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LEAD User Method

Read here how Gardena developed breakthrough innovations with the LEAD User Method.

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Developing market innovations

How the Austrian company conquered new markets with the LEAD transfer method.

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% Patent rate

The LEAD User method came more than handy to us in order to bring the forward-looking customer even more into the foreground of our ideas than before. Because Vitrulan is regarded in our industry as an engine of innovation. This reputation fills us with a certain pride and strengthens our claim not to let up in any way in our innovative activities. We gladly accepted the offer of several years of support and advisory accompaniment from LEAD Innovation Management GmbH in order to be able to realize the developed idea concepts in a professional, goal-oriented manner from the technical development to the marketing introduction in a timely manner.

Michael GEBHARDT former managing director of Vitrulan Textilglas GmbH

Everyone talks about innovation. And how important good innovation management is. LEAD was the first to show how it works. And that was no accident: precise and detailed preliminary work, a structured and excellently organized LEAD User Conference and a great and competent LEAD team helped us to this success.

Dr.Dr. Ildikó Amann-Zalán Head Medical Affairs & QM, Roche Diagnostics GmbH

Many issues are taken for granted by us internally and are no longer questioned. A look from the outside often helps to detach oneself from old patterns of thinking.

Frank Bistrick, Head of Product Development Private Customers of Westfälische Provinzialversicherung

The LEAD User Conference - Develop breakthrough innovations.

The LEAD User Method was developed by Professor Eric von Hippel at MIT, the Institute of Technology in Cambridge, Massachussetts, USA, in the 1980s. It is based on the empirical realization that innovations are often not initiated by manufacturers, but that users are often the driving force behind developments. The combination of LEAD users from the target market and analog areas as well as the client's internal team leads to groundbreaking innovations at the LEAD User Conference.

more about the LEAD User Method

Advanced training in innovation management.

In addition to our activities as an innovation partner, we also offer numerous innovation seminars.

Beginners and advanced - the right offer for everyone. Choose the right one for you from a wide range of innovation seminars. We would also be pleased to organize all of our seminars tailor-made, inhouse at your premises.

our seminars

Our latest blog posts

Here you can find our latest blog posts about innovation topics.

Necessity is the mother of invention: How crises drive innovation

Crises have characterized the rhythm of economic cycles for centuries. Innovations have always been regarded as essential instruments for adapting to a changing environment and thus ensuring corporate success for the ...

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Creating space for innovation: 5 learnings on how New Work can succeed in your company

The trend toward New Work has existed for several years. So has the desire of many employees to work more flexibly on a permanent basis. As a catalyst, the Corona crisis has accelerated this development enormously. This ...

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What you can learn about innovation management from Arnold Schwarzenegger

Arnold Schwarzenegger, a man who has reinvented himself again and again. His career is remarkable; there are hardly any celebrities who have been as successful in so many different fields as he has. In this article you ...

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Innovation Check
LEAD Innovation

Would you like to know at what stage of maturity your innovation management is and analyze what the next steps could be?

Do the LEAD Innovation Check!

In the 30-minute innovation check, you evaluate 4 subject areas of your innovation management.

to the innovation check