The fuzzy front end is an important part of a successful innovation process. It comprises the early and above all creative phases of the innovation process and provides the innovation concepts and business plans for the product development and implementation process. The quality of the work in the fuzzy front end is decisive for the success of innovation, because here the opportunities for innovation are identified, analyzed and worked out.
With her clear and focused way of working, Tanja supports you with strategic innovation management and the successful development of product, process, and market innovations. Tanja always keeps an eye on the essentials. Holistic solutions are her aim. She applies her specialist knowledge as a scrum master and agility coach to achieve this.