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LEAD Innovation English Blog

Read our latest articles on innovation management and innovation in a wide range of industries.

Posted by: Julian Eberling

New Business Development: 3 tips on how to successfully reach new target groups

  Today, New Business Development is one of the most important organizational competencies for established companies as well as for start-ups in order to be successful in the long term. Read in this blog entry how you can efficiently design the search and development of new business areas and target groups within the framework of New Business Development. 1. Focus instead of openness for...

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