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LEAD Innovation - Blog

Read our latest articles on innovation management and innovation in a wide range of industries.

Posted by: Michael PUTZ

Why you should get external innovation partners on board

  The increasing complexity and dynamics of the market means that companies are increasingly opening up their innovation processes and bringing external innovation partners on board. They experiment with various "open innovation" approaches to generate innovation impulses, ideas and know-how from external innovation sources and thus realise marketable innovations. In this article you wil...

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Posted by: Tanja ESCHBERGER

How to prioritize search fields

Search fields are the result of strategic considerations and set the direction in which promising ideas for innovations are sought. The prioritization of possible search fields is essential in order to identify the most relevant options and to act successfully in the long term.   Prioritization within the scope of search field analysis Search fields should, in principle, be defined preci...

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Posted by: Julian Eberling

Why sustainability is being increasingly integrated into corporate strategy

  For a long time, sustainability was purely a marketing issue for companies. These times are coming to an end. Business models and innovations are increasingly geared to sustainability aspects. You can read in this article what factors are driving this development. Lastingly deceived - what does the VW scandal bring? Until the exhaust scandal, VW was regarded as a model company in terms...

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Posted by: Daniel ZAPFL

How roadmaps show you when Industry 4.0 becomes relevant for you

  Industry 4.0 is a megatrend and on everyone's lips. What exactly this means is entirely unclear. The uncertainty as to when the topic will become relevant for one's own company is therefore great. Roadmaps inform you when you should take a closer look at Industry 4.0 and the application in your company. For a megatrend, Industrie 4.0 has a very unusual, almost conservative origin. The ...

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