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LEAD Innovation - Blog

Read our latest articles on innovation management and innovation in a wide range of industries.

Posted by: Tanja ESCHBERGER

What is VUCA?

VUCA tries to describe the world in which we live with four attribute words: fleeting, uncertain, complex, and ambiguous. Read in this blog post what exactly VUCA is and how it affects your innovation management. Changes can be unsettling - especially when they are large-scale and happen very suddenly. The United States was facing exactly this situation when the socialist system collapse...

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Posted by: Michael PUTZ

When is the right time to start an innovation activity?

Being in the market with an innovation too early or too late costs money. The question of the right time for an innovation is therefore crucial. In this article, you can read how Roadmapping can help you answer this important question. Innovation Roadmap connects past and future The Innovation Roadmap is a very useful tool for developing an innovation strategy. It combines knowledge from...

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Posted by: Daniel ZAPFL

Diversification: How do I develop search fields in new industries?

Diversification is a very demanding type of innovation in which new products are developed for new markets. In this article, we show you how we proceed to find sustainable fields of application in new industries. Type of innovation with the highest degree of innovation While with a classic product and process innovation or with a market innovation existing competences and technologies ar...

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Posted by: Julian Eberling

Technology Scouting as an early warning system for companies

  One of the biggest obstacles to innovation is often the regionally limited way of thinking of companies. However, in order to remain competitive, it is essential to have sound information on emerging technologies at an early stage. Technology scouting is one of the decisive instruments here. What is Technology Scouting? Technology Scouting is a part of trend research which deals with t...

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