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LEAD Innovation English Blog

Read our latest articles on innovation management and innovation in a wide range of industries.

Posted by: Franz Emprechtinger
Category: innovation process

How much structure does an innovation process need?

  It is a romantic idea that groundbreaking inventions are based on ideas of ingenious people who happened to have had them in the most impossible places. Instead, innovations can be brought about through a structured process. Read in this blog post what an innovation process is in the company and what it can achieve. Developing innovations is not routine for any company. Creating someth...

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Posted by: Stefan Poglitsch
Category: innovation process

What is the difference between innovation management and predevelopment?

  Today, terms such as innovation, innovation management, pre-development, technology management or R&D are often blurred and cause confusion. In this article we clarify how pre-development and other essential basic concepts of innovation management are defined and distinguished from each other. Innovation management as a superordinate function In order to be able to correctly classify p...

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Posted by: Franz Emprechtinger
Category: innovation process

How a structured innovation process creates creative ideas

  The innovation process within a company is often chaotic and uncoordinated under the pretext of creativity. However, many companies shy away from taking the step towards a structured process. However, dealing with internal processes and structures within the company offers an opportunity to secure the company's ability to innovate in the long term and to establish an independent innova...

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Posted by: Angela HENGSBERGER
Category: innovation process

Co-Creation: How to integrate your customers into the innovation process

  Customers have more and more know-how, are more critical and demand simple solutions that can be implemented immediately. Innovations that meet these needs cannot be provided by isolated R&D departments. Read this blog post to find out how you can use co-creation to involve your customers in the innovation process. "The product of the future is conceived by the customer himself", says ...

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