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LEAD Innovation - Blog

Read our latest articles on innovation management and innovation in a wide range of industries.

Posted by: Angela HENGSBERGER

What has not been taken into account in the Nespresso business model

  Nespresso is a success story that should not be missing from any top list of product and business model innovations. With excellent taste, exclusive style and experience, the Swiss company has managed to sell its coffee many times over, far from any price war. About 200 providers have already tried to copy it. After many, even lost patent disputes, Nespresso is now relaxed and convince...

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Posted by: Gerhard BERTHOLD

How digitization is fundamentally changing business models of industries

  Digitalisation is not only having a massive impact on the B2C world, but is also a sign of radical change in B2B sales. B2B companies must adapt to this new environment and place the customer at the centre of sales activities - because B2B business models will in future be determined by the end customer. B2C sets the standard for B2B New technologies, increasing competition from the B2...

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Posted by: Franz Emprechtinger

Advantages of a business model innovation in competition

  Companies invest large sums in research and development in order to be able to compete with innovative technologies and products. However, this is often no longer sufficient to differentiate oneself and to be among the best on the market. Business model innovations can play a key role here in making technological innovations sustainably profitable. Business model innovation versus inve...

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Posted by: Franz Emprechtinger

Business model innovation: obstacles and success factors

  Successful companies have always changed fundamentally in order to remain successful - rigid companies have failed. In this blog post you will learn which barriers prevent business model innovation and which factors lead to success. Mental barriers prevent business model innovation Innovative products alone are no longer a guarantee for the survival of a company. The decline of formerl...

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